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Attraction Marketing and Rule #4
By Brian Gosur | March 10, 2010
Marketing and prospecting make up the fourth rule of attraction marketing. This is where you will either make it or break it. If you are successful here, you will see it in your bank account. The biggest portion of your time will be spent right here. Marketing will bring the prospects to you and converting those prospects into paying customers will put food on the table.
First there’s marketing. How many sources are you using to market your business? If you are just talking to family and friends, that’s one source. Making cold calls is another. If you are only doing one or two different types of marketing techniques, you are limiting yourself to the people you are targeting. How effective will your marketing be. You see, people respond to different things.
Google is the number one website in the world. Yahoo is the second largest website in the world. You Tube is number three, and Face Book, with over 350 million people, is the fourth largest website in the world. What kind of presence do you have on any of these sites? If you don’t, why not? There are more than these four, but look at the ocean of prospects you are leaving behind if you are not on these sites.
Network marketing has two words in it. Most people remember the first and ignore the second. They can network like crazy. They have called all their friends and family. Now what? What happens when the network runs out, and it will. When they have all been used up you will have no other option but to learn how to market.
The majority of people will jump into a business without any knowledge of how to market. Would you like to have a brain surgeon getting ready to do surgery on you, that has never been through med school? Probably not. Why do you think marketing your business is any different? You have to gain some knowledge on how to market so you can market your business into profitability.
When you capture the techniques of marketing, it really doesn’t matter what kind of business you get into. When you learn how to market, you will stand out from the rest of the crowd of business people. People will take notice of you. That’s why someone can come into a business, and shoot right up to the top of the leaders in just a few months. They know how to market.
Marketing is like food. If I don’t get the proper food into my body, I will become weak and unable to perform. If I don’t learn how to market for my business, it will become weak and uable to perform.
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